FITSTRIKE RELEASE: ISLAND ROSE SNAPBACK, PRIDE STRAPBACK, & WTCF TEES


Releasing exclusively this Saturday, May 23 at 11am HST.

model: @olapakauwila.wilz

Aloha kākou!

For this FITSTRIKE release, we bring together elements that are deeply rooted and features Realtree camouflage throughout.

Leading the release is a new ISLAND ROSE 9FIFTY SNAPBACK featuring our Kaʻiulani logo embroidered in white and lava red atop a Realtree camo crown with a black visor and button. The contrast between the rich red embroidery and the natural camouflage tones creates a balance between elegant royalty but with also a touch of ruggedness. A nod to both the beauty of Hawaiʻi and the untamed landscapes that continue to shape island lifestyle today.

Included in the release is our PRIDE 9TWENTY STRAPBACK fully utilizing Realtree camouflage fabric for a clean and versatile look that feels equally at home in the mountains, on the trail, or in the city.

Rounding out the collection we're keeping it simple by are offering two Who The Crown Fits logo tees that will be available in black and creme. Both tees are printed in white with our standard size crown in the back.