Aloha kākou! To celebrate the Fourth of July weekend, we're offering special savings both online and in-store for a limited time. From everyday staples to pieces you've been meaning to add to your collection, now's a great time to build your rotation while enjoying our biggest discounts of the weekend. Here's how the savings break down: Begins: Friday, July 3rd @ 11:00 AM HSTEnds: Sunday, July 5th @ 5:00 PM HST Enjoy savings throughout the holiday weekend: Receive 50% OFF purchases of $400 or more Receive 40% OFF purchases of $300 or more Receive 30% OFF purchases of $200 or more Purchase thresholds are based on merchandise subtotal before tax and shipping.Certain products are excluded from this promotion, including...
Releasing exclusively in-store and online this Tuesday, June 30 at 11am HST. Some logos transcend the cities they represent. The interlocking "LA" and "NY" have become a timeless part of baseball's visual language recognized across generations, worn by millions, and forever connected to the game we grew up watching. Whether you followed the Dodgers, rooted for the Yankees, or simply admired the history behind the sport, these emblems have become classics in every sense of the word. For this installment of our FITTED MLB PROGRAM, we revisit two of baseball's most iconic silhouettes through a Hawaiʻi lens. The Los Angeles Dodgers 59FIFTY arrives wrapped in black with metallic gold embroidery. Alongside it, the New York Yankees 59FIFTY returns in a...
Releasing exclusively in-store and online this Saturday, June 27 at 11am HST. model: punkyaloha Aloha kākou! There are stories that deserve to be remembered. There are names that deserve to be spoken. And there are people whose legacy continues to bloom long after they are gone. This Saturday, we introduce the IMMORTALITÉ CAPSULE inspired by Princess Victoria Kaʻiulani, whose grace, intelligence, artistry, and unwavering love for Hawaiʻi continue to resonate well over a century later. At the heart of this collection utilizes some floral paintings and pressed flowers created by Kaʻiulani herself. Found within her personal journals, these botanical studies reveal another side of the young princess often overshadowed by the political turmoil that defined her lifetime. While history remembers...
Releasing exclusively this Tuesday, June 23 at 11am HST. Aloha kākou! Tomorrow, we continue our Summer Solstice Capsule release by recognizing one of Hawaiʻi's most fascinating native inhabitants. Our FULL TILT Tee returns with new short and long sleeve colorways, carrying forward a story inspired by the Summer Solstice. For Hawaiʻi, where the rhythm of the seasons is more subtle than elsewhere, the solstice is less about changing weather and more about appreciating the abundance of light that surrounds us. It's a reminder to spend more time outside, in the ocean, in the mountains, and with the people who make this place home. At the center of the artwork is the Hawaiian happy-face spider (Theridion grallator), one of Hawaiʻi' most...
Releasing exclusively this Saturday, June 20 at 11am HST. Aloha kākou! Every year, just before the height of summer, the sun reaches its northernmost point in the sky. This year's Summer Solstice arrives this weekend marking the longest day of the year in the Northern Hemisphere. While many cultures celebrate the solstice as the beginning of summer, for Hawaiʻi, it also carried a deeper significance which is rooted in observation, ceremony, and the relationship between people, place, and the heavens. Tomorrow's release draws inspiration from that connection. At the center of this release is the island Mokumanamana (Necker Island), an island that is one of the most culturally significant islands in the Northwestern Hawaiian Islands. Though small in size, it...
