Releasing exclusively in-store and online this Tuesday, November 17 at 11am HST.
model:
@kodi_kwan
Aloha kākou!
This week's release brings together two fresh interpretations of our signature H PRIDE caps alongside the return of a familiar graphic that carries a message rooted in our Hawaiʻi.
Leading the FITSTRIKE release is our PRIDE FITTED in orange, a bold addition to the New Era 59FIFTY collection. Featuring a vibrant orange crown and visor, the cap is highlighted by royal blue embroidery of our signature Hawaiian Heritage H. Contrasting green accents and a matching blue FITTED crest on the rear complete the look.
Accompanying it is our PRIDE A-FRAME SNAPBACK in royal blue. Built on the New Era 9FORTY A-Frame silhouette, this piece features a rich royal blue crown and matching visor, accented by crisp white embroidery across the front. A green undervisor and white FITTED crest on the rear provide the finishing touches to another timeless colorway.
Rounding out the FITSTRIKE release is the return of our ENDANGERED SPECIES tee in black. A design that has been part of the FITTED archives for years, its message extends well beyond the garment itself. Originally introduced to bring awareness to the decline of the Native Hawaiian population and the importance of protecting our island home, the graphic serves as a reminder of our responsibility to preserve what makes Hawaiʻi unique.
This latest rendition features our FITTED crest on the left chest, while the back carries the bold Hawaiian Endangered Species statement in orange, white, and blue.
