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Aloha kākou!
This Saturday, we’re releasing a bright and colorful pack that’s perfect for summer. Our Vanguard design, created in reverence to Piʻilani, the 15th Mōʻī of Maui, arrives on a black snapback with dark grey undervisor, white eyelets and white snap enclosure. The front logo is stitched in white, lime green, cyan, pink and yellow, while the side logo is stitched in tonal black and the back crest is stitched in cyan and pink. The Brigante snapback features a bold beetroot base with white embroidery all around and finished off with a white snap enclosure.
We also have two new matching tee designs releasing alongside the two snapbacks. The first is entitled The Chips, inspired by the old Maui & Sons circular logo, which was actually created as an homage to first venture as a cookie company. The chip shapes from their logo morph and combine to form FITTED, printed on a black tee. The second design printed on a white tee is called Lahaina Whaling Club, which acknowledges Lahaina on Maui at one point in history being the busiest whaling port in the Pacific Ocean. But through this refreshing design, we shine a positive light on the beauty and grandeur of the whales surrounding our islands, embracing them through our own visionary club. Looking closer, the pattern within the whaleʻs tail is our Maui Fly Over pattern, created from a topographical map of Maui.
