Releasing exclusively in-store and online this Tuesday, July 14 at 11am HST. Please abide by the new safety guidelines while shopping in-store.Aloha kākou!This Tuesday, we’re releasing a Kamehameha snapback, Brigante snapback and our new Rations tee under our FITSTRIKE program. The Kamehameha snapback features a navy base with merit gold undervisor and top button, while the front logo, side logo, eyelets and snap enclosure are all white and the back crest is stitched in merit gold and white. The Brigante snapback features a cilantro base with white embroidery all around, finished off with a white snap enclosure. The new Rations tee features our FITTED twist on the Botan rice bag design, printed on a white tee.
Releasing exclusively in-store and online this Saturday, July 11 at 11am HST.Please abide by the new safety guidelines while shopping in-store.Aloha kākou!We have a camouflage Mua family set releasing this Saturday along with two new Aeron tees. Both the keiki and adult Mua snapbacks feature woodland camouflage cloaking the entire crown and visor, with black side New Era logo, black eyelets and a white snap enclosure. The front Mua logo is stitched in white, orange, gold and two shades of pink, while the back crest is stitched in black and hot pink on the adult version and just hot pink on the keiki version. The Aeron design is printed on both black and turquoise tees, and features colors tying back...
Releasing exclusively in-store and online this Tuesday, July 7 at 11am HST. Please abide by the new safety guidelines while shopping in-store.Aloha kākou!Tomorrow we have a new Vanguard snapback and new tee design releasing under our FITSTRIKE program. The Vanguard snapback features a black base with hits of purple, pink, peach and white on the front embroidery, while the side logo and eyelets are white and the back crest is stitched in white and purple. It’s finished off with a purple undervisor, pink top button and white snap enclosure. The new Quality Control design is printed in matching colors on a black tee.
Releasing exclusively in-store and online this Tuesday, June 30 at 11am HST. Please abide by the new safety guidelines while shopping in-store.Aloha kākou!This Tuesday, we’re releasing a new summer-ready Kamehameha snapback and Aloha Ball tee under our FITSTRIKE program. The Kamehameha snapback sports a clean stone-colored cotton canvas base, with a subtle tan Kamehameha logo adorning the front. It also features a teal side New Era logo, a teal and tan back crest and a clear frosted snap enclosure. The matching Aloha Ball tee features cool colors printed on a celadon base.
Releasing exclusively in-store and online this Saturday, June 27 at 11am HST.Please abide by the new safety guidelines while shopping in-store.Aloha kākou!We have something for everyone in Saturday’s FITSTRIKE release, which features a fiery red-to-yellow gradient Mua on three different New Era silhouettes—the original 59FIFTY fitted, 9FIFTY snapback, and 9TWENTY curved visor strapback. All three feature a black base, woodland camouflage undervisor, and red side and back embroidery. The snapback version also features a white snap enclosure. Along with the hats, we’re bringing back our No Aku Birds design, inspired by the neon lights of the old Aku Bone Lounge and Grill, on a black tee and black tank top.