Releasing tomorrow, April 3rd.

Aloha kakou!
Tomorrow's release is pretty tight and light. New graphic tee dubbed First In. It's a small homage to the Polynesians, who as we all know, were one of the first people to reach the Polynesian islands. It's also a small homage to the great Micronesian voyager and navigator, Mau Piailug, however, it can apply to everyday life, such as being a trendsetter. Those who think independently and on their own, not following the norm, and create something new and unique are the first in that door. And that's something we try to practice and preach, not just throughout our company, but to our 'ohana as well.

mau piailug