Releasing exclusively in-store and online this Tuesday, December 8 at 10am HST.Please abide by the new safety guidelines while shopping in-store.Aloha kākou!Tuesday’s FITSTRIKE release consists of an H Pride 59FIFTY and H Pride curved visor strapback, which both feature dark navy bases with contrasting white embroidery all around. Releasing alongside the two hats is a brand new tee design entitled Mokoliʻi. This new design is actually based on our Lēʻahi design, but instead showcasing Mokoliʻi, more commonly known as Chinaman’s Hat. It’s surrounded by the words FITTED and Hoʻolaupoko, Oahu, which is the area of the island youʻll find this great view. It also features a crest and logotype on the front, printed on either a white tee or white...
Releasing exclusively in-store and online this Saturday, December 5 at 10am HST.Please abide by the new safety guidelines while shopping in-store.Aloha kākou!We have a new Vanguard set and two new The Secret long-sleeve tees releasing this Saturday under our FITSTRIKE program. The Vanguard 59FIFTY and Vanguard snapback both feature black bases with white eyelets and red top buttons. On both, the front Vanguard logo is stitched in red, white, and metallic dark grey, while the side New Era logo is stitched in red and the back crest is stitched in red and black. The snapback version also adds a red snap enclosure. We’re also bringing back our The Secret design in black, red, and white on a rock or shadow...
Releasing exclusively in-store and online this Tuesday, December 1 at 10am HST.Please abide by the new safety guidelines while shopping in-store.Aloha kākou!This Tuesday, we’re releasing a new FITSTRIKE Mua snapback and TropTech Pursuit tee. The Mua features a white crown with black visor, grey undervisor, black snap enclosure and black top button. The front logo is stitched in black and a gradient of lime green to blue, while the side logo is stitched in teal and the back logo is stitched in blue and lime green. The TropTech Pursuit tee features a multicolored print on a seafoam tee.We’re also starting our extended holiday hours tomorrow to help accommodate all your shopping needs! See the flyer above for our new hours...
Releasing exclusively in-store and online this Monday, November 30 at 11am HST.Please see below for a breakdown of in-store and online releases.Please abide by the new safety guidelines while shopping in-store.Aloha kākou!For this year’s special Cyber Monday release, we’re releasing four hats and four tees as online exclusives, with another two hats as in-store exclusives. The online exclusive hats center around a pair which we also dug deep into the archives for, to the very first Mua we’ve ever done back in 2009 in a colorway paying homage to Les Murakami and the UH Rainbow Warriors, however this time around we’re introducing it as a snapback and as a keiki snapback for the little ones. Next is a navy 100%...
Releasing exclusively in-store and online this Saturday, November 28 at 11am HST.Photo: Dustin Saito (@zumin_in_da_808)Aloha kākou!MAHALO MAHALO MAHALO to everyone who shopped both online and in-store, and for being so understanding with the changes we had to make for this year’s Black Friday event. We’ll continue our big sales week with our next release tomorrow at 11am HST, both in-store and online. For Small Business Saturday, we’re going the opposite of small and coming out with a HUGE release for you all. We dug deep into our archives and brought back one of our most sought-after releases from 2011, the Merkava Mua. We’ve kept the design intact for the most part, but made a few slight changes to keep the...