Releasing in-store, online, and at select stockists this Saturday, July 2 at 11am HST.Photo: @jasonjkoModel: @hobrahcheeAloha kākou!With the kau wela (summer) season in full swing, we are proud to present the third release from our Summer 2016 Aholoa Collection, dropping this Saturday.Aholoa translates to “long breath” in Hawaiian, and to us, we think about the summer sun and our hopes that the sun holds its breath so that we can keep enjoying its ever-giving life before having to sink into the ocean. The Aholoa collection is a tribute to the summer sun and the memories made during this beautiful season, through the use of new stories, designs, and materials. A running theme this season is celebrating the old school street...
Releasing exclusively in-store and online this Saturday, May 28 at 11am HST.Photo: @imuakino1 Models: @mistymaa / @haakeaulanaCreative Direction: @bailee_hmb / @hmbhnlStyling: @hmb_StudiosAloha kākou!We are incredibly honored to present our collaboration with one of the most highly regarded names in sports apparel: Ebbets Field Flannels. The brand was born in the late 80’s but its heart and soul are rooted in the mid-1900’s, with its hand-crafted and high-quality vintage athletic wear.Their attention to detail and commitment to authenticity are second to none, so to be able to team up with them for this collection is definitely a proud moment for us. And knowing their history and expertise, we felt confident that our vintage sports inspired Kākuhihewa Chiefs theme from our 2015 Holiday collection...
Releasing in-store and online this Saturday, January 23rd at 11am HST.Photo: @jasonjkoModel: @chrisrockemwellAloha kākou!This Saturday we continue with our Holiday 2015 Waiwai Collection, which embraces a time in Hawaiʻi’s history where waiwai (wealth) was based more on life, health, and thriving culture. The word “waiwai” is a duplication of the word “wai” which is the Hawaiian word for water. In the minds of our Hawaiian ancestors, when you had abundance of fresh water via a river or a spring, it meant you were very wealthy because you had access to a source of life. Because of this we honor Kākuhihewa, the 15th aliʻi ʻaimoku (ruling chief) of Oʻahu, who was revered throughout the islands and brought a time of peace,...
Releasing in-store and online this Saturday, January 16th at 11am HST.Aloha kākou!This Saturday we continue with our Holiday 2015 Waiwai Collection, which embraces a time in Hawaiʻi’s history where waiwai (wealth) was based more on life, health, and thriving culture. The word “waiwai” is a duplication of the word “wai” which is the Hawaiian word for water. In the minds of our Hawaiian ancestors, when you had abundance of fresh water via a river or a spring, it meant you were very wealthy because you had access to a source of life. Because of this we honor Kākuhihewa, the 15th aliʻi ʻaimoku (ruling chief) of Oʻahu, who was revered throughout the islands and brought a time of peace, prosperity, and...
Releasing in-store and online this Saturday, January 9th at 11am HST.Photo: @jasonjkoModel: @hobrahcheeAloha kākou!This Saturday we continue with our Holiday 2015 Waiwai Collection, which embraces a time in Hawaiʻi’s history where waiwai (wealth) was based more on life, health, and thriving culture. The word “waiwai” is a duplication of the word “wai” which is the Hawaiian word for water. In the minds of our Hawaiian ancestors, when you had abundance of fresh water via a river or a spring, it meant you were very wealthy because you had access to a source of life. Because of this we honor Kākuhihewa, the 15th aliʻi ʻaimoku (ruling chief) of Oʻahu, who was revered throughout the islands and brought a time of peace,...