Releasing Tuesday, Dec. 6thCheehuu Purple / Black SNAPBACKAloha Served Daily White Hoodie with PurpleBuild & Destroy: A homage to all pioneering, ancient civilizations that came before. From Egypt to Petra in Jordan, the ancient Hawaiians to the highly intelligent Mayans, many of these ancient civilizations may be destroyed now, but with proper knowledge, we can rebuild them in our minds and preserve them enternallySlaps Wind Black, White, Red, Blue, & Gold SNAPBACKHolo (To Sail) teeBack side of Holo (To Sail) teeKamehameha Green, White & Red SNAPBACKBurning Spear long sleeve tee'H' Pride Green, red and white with red underbill SNAPBACKMittens crewneck, black, white and red'H' Pride Tonal Green and orange with orange underbill SNAPBACKSons of Aloha FrontSons of Aloha Back
Releasing Saturday, Oct. 16thAloha kakou!We've drawn up plans for our assault for Saturday's release, however we're not able to fully disclose all the details; we'd have to kill you. What we can tell you is we're releasing a new snapback New Era and t-shirt accompanying it. The snapback, aptly designated 'Aina is all black ripstop nylon (think Black Ops) and features HAWAII in raised embroidery, black braided cord (rope, a throwback to the chinstrap it was used as) and tonal laureate (leaves) on the brim. Our accompanying t-shirt has been dubbed Palekana which means security or to secure. In a nutshell, we ride or die for Aloha and our culture and are protectors of any outsiders who dare to even...
In stores now.On top of our General pack and the FITTED x Cukui release, we're also hitting you with yet another dope tee, Hard Times In Paradise City plus a custom San Francisco Giants fitted. This one's for all the 80's babies (no, you're not an 80s baby if you were born post - 1985. Sorry!) and everyone else who appreciates what the 80s has offered to pop culture. From the timeless music, to the movies, candy, skateboarding, fashion and big-hair culture. Word to Phoebe Cates!