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NAVY KAMEHAMEHA SURF TEAM SNAPBACK & NAVY "ALOHA SERVED DAILY" TEE

Releasing in-store and online this Saturday, January 18th, 2014. Aloha kākou! This Saturday we’re releasing a new Kamehameha snapback specially designed for the Kamehameha Schools Surf Team, featuring white embroidery and top button on a deep navy base. A gray undervisor and white snap enclosure finish off the look. To go with the hat we’re also releasing our classic “Aloha Served Daily” tee in navy with white print.

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HELLAFITTED (HELLAFLUSH x FITTED)

Releasing Saturday, May 18th.Aloha kākou!Tomorrow, along with our regular release, we're dropping our collaboration with HellaFlush whom will also be at the Slammed Society event at Ke'ehi Lagoon. on Sunday The event goes down at 12 pm. You'll be able to purchase them at our shop as well as online.Keehi Lagoon Memorial2685 N Nimitz HighwayHonolulu, HI 96819Staging Roll-in: 9AMPlease arrive on time, but not earlier than 9AM.Roads may be closed due to another event.Gates open to the public at 12PM

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1UP x 'H' PRIDE NEW ERA FITTED

Available tomorrow in-store and online.Aloha kākou!Releasing tomorrow, an ode to the days when video games were good and rocking quarters in the ear was cool. This time a classic of our own, the FITTED logo tee, gets a retro arcade treatment on a black tee. Introducing the “1-Up,” a tribute to the timeless recreation of blasting weird insect/alien hybrid enemies into deep space oblivion. Printed on black, the 8-bit game's pixelated aliens spell out FITTED with 116 on the top right and 1UP on the top left. Back features a white crown hit. Along with the tee is a royal blue 'H' Pride with white stitching, New Era, crown and crest hits.

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ALOHA SERVED NIGHTLY (VALENTINE'S DAY PACK, MENS & WOMENS)

Releasing Tuesday, Feb. 12th.Aloha kākou!Valentine's Day is a few days away, and as we do every year, we're releasing a special pack for the occasion. Pictured above (left side) is the men's tee which features Aloha Served Nighly (as in "Love Served Nightly") on the back, and a red "V" or "heart" made out of trilocks. The model above (right side) is wearing the women's style, a deep v-neck featuring the same pattern. Please note, the two hats pictured above will be releasing next week. See you tomorrow!

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