Releasing Saturday, June 1st.Aloha kākou!Although the 2010 Census reports state that the Native Hawaiian and Other Pacific Islander (NHPI) population has increased 35% from 2000 to 2010, here in the islands, the Kanaka Maoli make up only 9.0% of the population of Hawaiʻi. The expression "Hawaiian Endangered Species" still holds true today, and not only includes the native Hawaiian population but the Hawaiian monkseal, the green sea and hawksbill turtles, the crested honeycreeper, Hawaiian hawk, nene goose and along with over 200 plant species. It is our kuleana as Kanaka Maoli and locals to remind ourselves of the dwindling populations and educate the next generations so we can do our part to help conserve our people and the delicate inhabitants...
Releasing Tuesday May 21st.Aloha kākou!Brand new tanktop dropping tomorrow which is an acknowledgment to skate legend and architect of Alva Skateboards, Tony Alva. As most of you know, FITTED is a strong supporter of skate culture not just in Hawaiʻi, but worldwide. The tank is printed on gray, features an Aloha print which is printed in both forward and reverse in white and neon in an Alva-esque font and a white crown hit on the back.
Releasing Tuesday, Jan. 8th.New release tomorrow: Hoʻomano tee and tank top. The t-shirt is all black with the word "MANO" printed on front featuring a shark print fill; back features a triangle with FITTED crown sitting inside. Weʻre also releasing a tank top featuring the same design, printed on white.
Available now.Aloha kākou!New release for today, available now both online and in-stores. Black tee with seafoam and salmon Cheehu in the legendary Cheers font, with tonal crown on the back (100% pre-shrunk cotton). We're also releasing a women's Glassy 50% polyester, 25% cotton & 25% rayon racerback tanktop.