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FITSTRIKE RELEASE: BRIGANTE SNAPBACK & RATIONS TEE

Releasing exclusively in-store and online this Saturday, October 23 at 11am HST. Please abide by the new safety guidelines while shopping in-store. Aloha kākou! We have a new Brigante snapback and Rations tee releasing this Saturday under our FITSTRIKE program. The Brigante snapback sports a rasta colorway with a black base, green visor, red undervisor, green top button, and yellow snap closure, along with red, yellow, and green front Brigante logo, yellow side New Era logo, and red and yellow back crest. The matching Rations tee features red, yellow, and green print on a green base.

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FITSTRIKE RELEASE: KAHIKO STRAPBACK, CHEEHUU STRAPBACK, & FISH & POI TEE

Releasing exclusively in-store and online this Tuesday, October 19 at 11am HST. Please abide by the new safety guidelines while shopping in-store. Aloha kākou! Tuesday’s FITSTRIKE release consists of two new private label unstructured strapbacks and a new Fish & Poi tee. The Kahiko strapback features a cardinal base with a traditional multicolored logo on the front and white embroidery on the side and back. The Cheehuu strapback features black embroidery contrasted on a white base. The Fish & Poi tee features an earthy palette of colors printed on a black tee.

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FITSTRIKE RELEASE: WESN SNAPBACK & KTWA TEE

Releasing exclusively in-store and online this Saturday, October 16 at 11am HST. Please abide by the new safety guidelines while shopping in-store. Aloha kākou! This Saturday, we’re releasing a new WESN snapback and Kill Them With Aloha tee under our FITSTRIKE program. The WESN snapback features a navy base with white and red front logo, white side logo, white and red back logo, and a white snap closure. The KTWA tee features a white base with sand and red print.

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FITSTRIKE RELEASE: CHEEHUU STRAPBACK, KAHIKO STRAPBACK, & KING’S FAVORITE TEE

Releasing exclusively in-store and online this Tuesday, October 12 at 11am HST. Please abide by the new safety guidelines while shopping in-store. Aloha kākou! We’re releasing two new private label unstructured strapbacks, along with a new King’s Favorite tee, under Tuesday’s FITSTRIKE release. The Cheehuu and Kahiko strapbacks both sport a bright lemon color with black side crown and back crest, while the Cheehuu features a black front logo and the Kahiko features a multicolored front logo. The King’s Favorite tee features a multicolored print on a black tee.

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HAWAIIAN MADE PROJECTS >< FITTED HAWAII + KEALOPIKO

Releasing at FITTED and Kealopiko establishments, both in-store and online, this Saturday, October 9 at 11am HST. Please abide by the new safety guidelines while shopping in-store. Aloha kākou! At a time of transition, this space feels unfamiliar, far removed from the ideas and mindset of HO‘OIKAIKA even. But, In contrast, this is the exact time and the exact moment where inspirational ideas work their magic. Never let the dogma of conceived constructs weigh too heavy. We lean on the pillars at which "HAWAIIAN MADE PROJECTS" exists. Our previously presented capsules touched upon critical discourse such as Governance, Innovation, Ike, Kuleana, and wai wai. We felt it essential to add to this fortification by highlighting Leadership, connection, Identity, and mental...

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