Releasing exclusively in-store and online this Tuesday, July 28 at 11am HST. Aloha kākou! This week's release brings together two distinct stories—one rooted in the sovereignty and resilience of Hawaiʻi, and another honoring the legacy of our Aliʻi. While each piece stands confidently on its own, together they represent a continued appreciation for the people, moments, and symbols that helped shape these islands. Leading the rotation is a few of our SLAPSWIND caps, available in two 9Forty A-Frame Snapbacks and a classic 9Twenty Strapback silhouette. Featuring the iconic Hae Hawaiʻi embroidery, each cap serves as a reminder that a flag is far more than fabric—it represents identity, perseverance, and the ideals of a people. This release arrives in Denim/Walnut, Anthracite/Black,...
Releasing exclusively in-store and online this Saturday, July 25 at 11am HST. model : hawaiisneakeheads Aloha kākou! There are certain pieces that naturally earn a place in the rotation. The hat that's always within reach before heading out the door. The hoodie that gets thrown on for an early morning coffee run or a late-night cruise. The tee that somehow finds its way back into the laundry every week because it's become a favorite. They're the pieces you don't have to think twice about. They simply become part of your everyday. Drawing inspiration from timeless color combinations that have long been appreciated throughout sneaker and streetwear culture, the collection blends clean neutrals with vibrant pops of color that feel both familiar...
Releasing exclusively in-store and online this Saturday, July 21 at 11am HST. Aloha kākou! Keeping things clean and straightforward for this week's FITSTRIKE release. Leading the lineup is the KALAI 59FIFTY FITTED in a crisp chrome colorway. The classic Kalai logo is embroidered in emerald green with a vibrant orange outline, creating a bold contrast against the clean crown. Matching green top button and rear crest embroidery complete the look while keeping the overall palette simple and versatile. Joining it is the KALAI HAWAII STRETCH SNAPBACK in a rifle green body. Featuring the Kalai Hawaii script in matching emerald green with orange accents, the cap offers an easy everyday option that pairs just as well on the street as it does outdoors....
Releasing exclusively in-store and online this Saturday, July 18 at 11am HST.
Aloha kākou!
This Saturday, we have a new FITSTRIKE release featuring a snapback and strapback along with a new tee design. The Native snapback and Kamehameha strapback both feature a white crown with walnut visor, top button, and embroidery all around, aside from a pop of light blue on the New Era flag. The snapback also adds a white snap closure. The new Cabernet tee features a subtly elegant and regal design, invoking the essence of a fine wine, printed in white on a neon blue or vintage black base.
Releasing exclusively in-store and online this Tuesday, July 14 at 11am HST.
Aloha kākou!
Tuesday’s FITSTRIKE release consists of a new Mua snapback and Bones Brigade tee. The Mua snapback features a new olive base with Realtree camouflage on the undervisor and top button. It also features a white snap closure, black eyelets, and embroidery in black, white, and light warm colors. The Bones Brigade tee features black print on a clove base.
