Releasing exclusively this Saturday, May 30 at 11am HST. models: @ashxpassion@brvddd Aloha kākou! Leading the collection is the KAMEHAMEHA 9FIFTY SNAPBACK featuring a black crown accented with white eyelets and embroidered logos. Clean, timeless, and built to stand out through contrast alone. Added in the mix is our PRIDE 9FORTY A-FRAME SNAPBACK, constructed in an Everest Green body with Pine Needle Green visor and button details. Finished with gray front embroidery. Returning to the lineup is the SAVE VANESSA TEE and, for the first time, the SAVE VANESSA WOMEN'S BOYFRIEND TEE. The graphic centers around the Kamehameha butterfly, one of Hawaiʻi's most recognizable native insects and the official state insect of Hawaiʻi. Known scientifically as Vanessa tameamea, the butterfly serves...
Releasing exclusively this Tuesday, May 26 at 11am HST.
Aloha kākou!
This Tuesday we continue our FITSTRIKE a clean and versatile collection inspired by some blue tones of the Pacific.
Leading the release is our MUA 9FIFTY SNAPBACK featuring a white crown paired with a navy visor and button, finished with matching navy embroidery hits and navy snap closure. Also releasing is our SLAPSWIND GROWN 9FIFTY SNAPBACK showcasing our newly sized Hae Hawaiʻi front logo on royal blue crown with yellow eyelets, yellow button, and yellow undervisor, and finished with a white snap closure. Rounding out the collection is the STANDARD OPERATION TEE in a heather ash body featuring our graphic printed in light blue, navy, and white.
Releasing exclusively this Saturday, May 23 at 11am HST. model: @olapakauwila.wilz Aloha kākou! For this FITSTRIKE release, we bring together elements that are deeply rooted and features Realtree camouflage throughout. Leading the release is a new ISLAND ROSE 9FIFTY SNAPBACK featuring our Kaʻiulani logo embroidered in white and lava red atop a Realtree camo crown with a black visor and button. The contrast between the rich red embroidery and the natural camouflage tones creates a balance between elegant royalty but with also a touch of ruggedness. A nod to both the beauty of Hawaiʻi and the untamed landscapes that continue to shape island lifestyle today. Included in the release is our PRIDE 9TWENTY STRAPBACK fully utilizing Realtree camouflage fabric for...
Releasing exclusively in-store and online this Tuesday, May 19 at 11am HST. Aloha kākou! This Tuesday, we will be releasing another combo blended in a classic colorway. We introduce another UH FITTED custom inspired by timeless simplicity. Our latest UH cap features an all-around graphite body paired with crisp white accents on the button and eyelets. A cool gray undervisor is added in the mix to complete the custom. Alongside the cap, we will also be releasing our ʻOnipaʻa Tee featuring our Hae Hawaiʻi prominently displayed on the back. The tee will be available in a white colorway. Rooted in the meaning of steadfastness and resilience, the tee serves as a reminder to remain grounded, united, and proud...
Releasing exclusively in-store and online this Saturday, May 16 at 11am HST. Aloha kākou! We’re bringing a rugged new energy to this latest capsule with the release of our H PRIDE 9FIFTY and FH RETRO A-FRAME 9TWENTY — a lineup inspired by the outdoors and classic camouflage aesthetics. The H PRIDE 9FIFTY features black dashmark mesh paired with woodland camo mesh across the side and rear panels, creating a bold combination that feels both tactical and timeless. Alongside it is the FH RETRO A-FRAME 9TWENTY, designed with olive and orange embroidery accented by black and Realtree camo fabrics throughout the cap. The mix of earthy tones and rugged textures gives the silhouette a worn-in outdoor feel while still keeping...
