Releasing exclusively in-store and online this Tuesday, July 10 at 11am HST.Aloha kākou!We’ll be releasing a new Brigante snapback and Mua tee this Tuesday under our FITSTRIKE program. The Brigante snapback features a black crown with purple visor and top button. The front logo is stitched in white and teal, while the back crest is purple and teal, and the New Era logo, eyelets, and snap enclosure are all white. The matching Mua tee features a small white crest on the front and a teal-to-white gradient design on the back, printed on a black tee.
Releasing exclusively in-store and online this Saturday, July 7 at 11am HST.Aloha kākou!This Saturday, we’ll be releasing a brand new Kamehameha snapback along with a new tee design. The Kamehameha snapback features a stone crown with rifle green visor and top button, light olive embroidery, and a white snap enclosure. The aptly titled Rally ‘Round design is inspired by the protest quilts created during the forced imprisonment of Queen Liliʻuokalani, when citizens rallied around the flag as a sign of support for their queen during a time of distress. This particular design is an homage of one of the actual quilts, showcasing four hae Hawaiʻi (flag of Hawaiʻi) encasing a crown, two star shapes, and four smaller hae Hawaiʻi displayed...
Releasing exclusively in-store and online this Tuesday, July 3 at 11am HST.Aloha kākou!We have a new Mua snapback releasing this Tuesday, along with another brand new tee. The Mua snapback features a red crown, green undervisor, black visor and top button, and white eyelets and snap enclosure. The front logo is stitched in tan, black, yellow, orange, and red, with matching tan and black on the back crest and a green New Era logo on the left side. The new True Democracy tee is an homage to the iconic band, Steel Pulse. It features our brand name and slogan in the style of Steel Pulse’s logo, along with a yellow crown on the back, printed on a black tee.
Releasing exclusively in-store and online this Saturday, June 30 at 11am HST.Aloha kākou!Saturday’s FITSTRIKE release consists of a matching Slaps Wind snapback and a new tee dubbed Polynesian Palace. The Slaps Wind snapback features an all-black base with full red flag embroidery on the front, tonal black New Era logo on the side, red crest on the back, and a black snap enclosure underneath. The new Polynesian Palace tee features a regal logo design on the back with a compact version on the front, printed in red on a black tee.
Releasing exclusively in-store and online this Tuesday, June 26 at 11am HST.Aloha kākou!This Tuesday, we’re releasing two 9TWENTY curved visor strapbacks under our FITSTRIKE program. The first is a Kamehameha strapback featuring a black base with white embroidery. The second is an H Pride strapback featuring opposite colorblocking—black embroidery on a white base.