Releasing exclusively in-store and online this Saturday, April 20 at 11am HST.Aloha kākou!Just in time for Easter Sunday, we have a special pastel-colored FITSTRIKE Easter pack releasing this Saturday. The Kamehameha, H Pride, Nihi, and Mua 59FIFTYs show up dressed for the occasion in tonal Easter Yellow, tonal Easter Mint, tonal Easter Pink, and tonal Easter Lavender, respectively.
Releasing exclusively in-store and online this Saturday, March 30 at 11am HST.Aloha kākou!Saturday’s FITSTRIKE release includes an H Pride 59FIFTY and Who The Crown Fits tee. The H Pride 59FIFTY features a kelly green base with white front embroidery, orange side embroidery, and white/orange back embroidery. The special Who The Crown Fits tee features a haʻe Hawaiʻi fill with white crown on the back, printed on a black tee.
Releasing exclusively in-store and online this Thursday, February 14 at 11am HST.Aloha kākou!In lieu of our normal Tuesday release this week, we’ve decided to do a special release on Valentine’s Day for all the lovebirds out there. The H Pride snapback features an ultra-soft and supple red velour material on the base, with tonal red embroidery on the front and back, white embroidery on the side, and finished off with a white snap enclosure. The Brigante Valentine’s design flips the popular slogan into Aloha Served Nightly rather than Aloha Served Daily, and features a neon-tube rose instead of the usual paradise setting. The special design is printed on a black tee and black long-sleeve tee, with the long-sleeve also featuring...
Releasing exclusively in-store and online this Saturday, July 14 at 11am HST.Aloha kākou!Saturday’s FITSTRIKE release consists of a matching adult and keiki H Pride, along with a new tee and tank top. The H Pride 59FIFTY and keiki snapback both feature our very first application of New Era’s advanced proprietary fabric called Shadow Tech. It’s a soft, 100% polyester fabric which stays cool and has excellent quick-drying capabilities, making it a perfect all-around hat. The base color is a heather charcoal, and it features white embroidery on the front and back, along with tonal charcoal embroidery on the left. The keiki version also features a white snap enclosure around back. The new Slide design playfully ties our FITTED name and...
Releasing exclusively in-store and online this Tuesday, June 26 at 11am HST.Aloha kākou!This Tuesday, we’re releasing two 9TWENTY curved visor strapbacks under our FITSTRIKE program. The first is a Kamehameha strapback featuring a black base with white embroidery. The second is an H Pride strapback featuring opposite colorblocking—black embroidery on a white base.