Releasing exclusively in-store and online this Tuesday, August 24 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.
Aloha kākou!
We’re releasing a new private label Aloha snapback and South Shore Siren tee this Tuesday under our FITSTRIKE program. The Aloha snapback was crafted in the U.S. with 100% cotton ripstop in a blue digi-camo pattern, along with white embroidery and a white snap closure. The South Shore Siren tee features a retro multi-colored design on a heather gray tee.
Releasing exclusively in-store and online this Saturday, August 21 at 11am HST. Please abide by the new safety guidelines while shopping in-store. Aloha kākou! This Saturday, the Kālā pattern is making a quick comeback, this time on a bucket hat and a few Brigante tops. The Kālā bucket comes in three sizes—Small/Medium, Medium/Large, and Large/X-Large—and is constructed from 100% cotton ripstop right here in the USA. The outside is covered in our Kālā pattern on black, while the underbrim is all 116 yellow. A small white crown embroidery on the side finishes the look. The Brigante tee and tank top both feature a large Kālā-filled Brigante logo on the back with a small white FITTED logo on the front left...
Releasing exclusively in-store and online this Tuesday, August 17 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.
Aloha kākou!
Tuesday’s FITSTRIKE release consists of a new split-color Brigante snapback and a new Brigante tee. The Brigante snapback features black on the wearer’s left side, contrasted with woodland camouflage on the wearer’s right, which also leaks down onto the visor. The front logo, side New Era logo, top button, and snap enclosure are all neon green, while the eyelets are white and the back crest is neon green and white. The accompanying Brigante tee sports a clean white on black colorway.
Releasing exclusively in-store and online this Saturday, August 14 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.
Aloha kākou!
We have a premium Līhau Mua snapback releasing this Saturday, complete with black neoprene front panels and visor, along with a red nylon ripstop undervisor and top button. The trucker mesh showcases the original Līhau pattern, with the colors translating to the Mua embroidery on the front. The left crown, right New Era logo, front eyelets, back Cheehuu logo, and snap closure are all white, while a black and red back crest tag finishes the look. The matching Mua tee sees the same color blocking from the snapback, printed on a black tee.
Releasing exclusively in-store and online this Tuesday, August 10 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.
Aloha kākou!
This Tuesday, we’re releasing another private label snapback utilizing premium 100% cotton ripstop construction cloaked in digi-camo. The front, side and back embroideries are all white, matching the white snap closure. A new Kill Them With Aloha tee is also releasing, featuring neon green and tonal black print on a black tee.