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STICK-UP KIDS x MUA

Releasing Friday, Sept 4th.The art of stickering. Yes, it's an actual artform (and culture) that takes lots of patience and street smarts. Not only can it be an completely independent thing, it's also considered one of the most modern, ideal forms of promotion. It's also a lot cheaper to print and peel than say a wheat and paste poster, and much quicker to get up. Many young street artists and companies trying to make a name for themselves will use this as a form of viral marketing. A manifestation of the new "street team," if you will, although many street-artists getting up are doing it dolo. Yet it's so easy to forget that what you're doing while you're standing on...

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