Releasing Saturday, August 20thAloha kakou!Once again, weʻve brought back yet another fan favorite influenced by an iconic graphic from the 80s, our Locally Owned tee. The first time we ran with this, it was seen on an all black zip-up hoody. This time around weʻve translated it into an all black tee, albeit in the same featured colors: red, white and black. Up next we have a gray melton wool Mua with black brim, white Mua and red New Era and top button hits, white crest on the back. And finally, for the ladies, weʻve got an all black v-neck dubbed Je Tʻaime which translates from French into English, I Love You. The graphic features a white heart made out...
Releasing tomorrow, Dec. 4thAloha kakou!Tomorrow we unveil our Marquesas pack, and it's a heater! Let's get straight to business: we have a brown and teal New Era snapback inspired by prints one would have found in the Pacific crafted from polyester. You truly have to see it in person to catch the full effect of this cap. Trust us, you won't be disappointed. Next, we have something for the ladies: an all gray women's v-neck with our Kalakoa print on the neck in tonal gray. Next on deck is a Kalakoa crewneck, just in time for this rainy weekend: all gray with tonal Kalakoa print on both sides. Last but not least is a custom SF Giants cap in maroon...
Releasing Saturday, July 17thPhoto credit: Pai'ea ProjectsThis release is for those ladies / wahines who KNOW they're bad. Like the-swag-of-Nikki-Minaj, body-of-a-goddess-Amber-Rose, intelligence-and-grace-of-Aaliyah BAD. That chick who is confident enough in herself that she doesn't wear make-up most of the time and can make even Obama's head swivel. She get's hers by any means necessary. This one's for you! Click to enlarge
Releasing tomorrow, June 15thAnother one for the ladies, reflecting the same design found on our men's version of our Standing 8 tee. Adding this to your wardrobe will complete your cipher. In the words of Drizzy Drake, "Nail done, hair done, everything did." Hit the jump for more photos.
Releasing tomorrow, June 15thAloha kakou!Tomorrow's release revolves around the incredible colors assimilated within our immediate environment and found in Hawai'i's natural backdrop. From the glassy water that surrounds the cluster of the Hawaiian islands, the different hues of water, the crispy, golden Sun and lush green foliage, jungles, and forests. These colors are reflected in these two shirts releasing tomorrow: first up is our Glassy tee which represents the perfect day at the beach: perfect sets, beautiful blue sky with not a cloud in sight. The next tee is our Standing 8, which represents all eight islands that make up the immediate Hawaiian archipelago, as well as the colors that represent each island. Super limited amounts, so please head down...
