Releasing in-store and online this Saturday, August 24 at 11am HST. He Inoa No PaoaDuke Paoa Kahinu Mokoe Hulikohola Kahanamoku(August 24, 1890 – January 22, 1968)By Daniel Ikaika ito Duke Kahanamoku is easily the most famous Kanaka Maoli surfer to ever ride a wave. His skill as kanaka he'e nalu (surfer) didn't first make the full-blooded Hawaiian famous. It was actually his ability to ‘au‘au (swim) that made him a household name as an Olympian. Regardless of how we know “The Duke” – and or what achievements we attribute to this kane (man) – his ‘ohana (family) knew him as "Paoa." We pour out some kamapane (champagne) to the legacy of this moho (champion) with the Waikīkī Paoa Collection:...
Releasing exclusively in-store and online this Tuesday, August 20, at 11am HST.
Aloha kākou!
Tuesday’s FITSTRIKE release consists of a new Slaps Wind 59FIFTY and Original Aloha tee. The Slaps Wind snapback features a chrome crown with walnut visor and top button, while the front hae Hawaiʻi is stitched in traditional colors outlined in metallic gold, the side logo is stitched in white, and the back crest is stitched in red and white. The accompanying Original Aloha tee features white print on a brown tee.
Releasing exclusively in-store and online this Saturday, August 17, at 11am HST. Aloha kākou! We’re releasing a Murakami-inspired Mua set and a pair of Mānoa Mist tops this Saturday under our FITSTRIKE program. The Mua snapback, A-Frame snapback, and keiki snapback all feature a chrome base with kelly green undervisor and white snap closure. The front logo spotlights the iconic color combo of the OG UH Rainbows logo, with blue, green, yellow, and red bands next to white. The side logo is stitched in white and the back logo is stitched in green, while the A-Frame snapback also adds a white rope across the front panels. The Mānoa Mist tee and Dri-Fit long-sleeve hoodie both feature the vintage-inspired design printed...
Releasing exclusively in-store and online this Tuesday, August 13, at 11am HST.
Aloha kākou!
We have a new Kamehameha snapback and Save Vanessa tee releasing this Tuesday under our FITSTRIKE program. The Kamehameha snapback features a gray crown with black visor and top button, along with white eyelets, kelly green undervisor, and white snap closure. The front and side logos are stitched in orange while the back logo is stitched in orange and white. The Kamehameha pairs perfectly with our black Save Vanessa tee, which features the beautiful, native Kamehameha butterfly, also known as Vanessa Tameamea, resting on a clean serif font.
Releasing exclusively in-store and online this Saturday, August 10, at 11am HST. Aloha kākou! Saturday’s FITSTRIKE release consists of a matching pair of Mua snapbacks and a brand new tee called Jockey Move. Both the Mua snapback and keiki Mua snapback feature a walnut crown with black visor, black top button, light orange eyelets, and white snap closure. The front logo is stitched in light orange, white, and pink, while the side logo is light orange and the back crest is white and pink. The new Jockey Move tee puts a clever spin on a few lines from the classic island jam “Jockey Move” by Hoʻaikāne. We visualized a few of the lyrics into a vintage sports tee for a...
