Releasing exclusively in-store and online this Saturday, May 9 at 11am HST.
Aloha kākou!
Saturday’s release consists of an Aloha snapback and Islanders tee in LA Dodgers-inspired colors. The Aloha snapback features a royal blue base with white top button, white snap closure, white and gray front logo, white side logos, and white and red back logo. The matching Islanders tee features royal blue, white, and red print on a light gray tee.
Releasing exclusively in-store and online this Tuesday, May 5 at 11am HST.
@bradnhi4life
Aloha kākou!
We have a new UH 59FIFTY and Mua 59FIFTY releasing this Tuesday alongside a new Rock Solid tee. The UH fitted features a rifle green base with gray undervisor, dark green top button, and dark green and white embroidery. The Mua fitted is crafted from black dashmark material, great for active lifestyles, and features a kelly green undervisor, white eyelets, white embroidery on the front and back, and a kelly green New Era logo. The Rock Solid tee features black print on a vintage black tee.
Releasing exclusively in-store and online this Saturday, May 2 at 11am HST.Aloha kākou! When King David Kalākaua stood at ʻIolani Palace for the 1883 coronation, he staged more than a royal gala; I think he was curating a global message. Having reigned for nine years, Kalākaua was not auditioning for approval but signaling that Hawaiʻi was modern, sovereign, and resolute. The crowns, sharp uniforms, and deliberate procession were carefully designed optics; moves in a high-stakes game of Kōnane to ensure the world took note of a small but vital nation. We tapped A single piece from that ceremony, a ring marked with a crown and the coat of arms to serve as a quiet, firm statement. Not just ornamental and...
Releasing exclusively in-store and online this Tuesday, April 28 at 11am HST.
Aloha kākou!
We’re showcasing a unique new camouflage this Tuesday, with a fully cloaked Mua snapback releasing alongside an Oversized Native tee under our FITSTRIKE program. The Mua snapback features a bold red and blue camouflage all over, with a red and white logo stitched on the front, red logo on the side, red and white logo on the back, white eyelets, and a white snap closure to finish it off. The Oversized Native tee features a clean white print on a black base, a staple colorway for everyday wear.
Releasing exclusively in-store and online this Saturday, April 25 at 11am HST. Aloha kākou! There’s a certain kind of strength that doesn’t announce itself loudly. It doesn’t need to. It stands steady and unmoved. It's shaped over time and tested by everything around it. Our next release is built around that idea of quiet resilience, consistency, and the kind of character that doesn’t shift with the tide. At the center of this drop we will be releasing our Aloha 9FIFTY Snapback in gray with complimented hits of vice blue, metallic silver, and white embroidery constructed around the cap. The palette feels grounded but elevated, implementing cool tones that reflect both the environment of manmade development and nature. Town & Country....
