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SATURDAY'S RELEASE: ALL KINDS OF GOODIES!

Releasing Saturday, Sept. 22nd.Background image courtesy of Dakota BrinkertAloha kakou! We've got a grip of product releasing this Saturday (Sept. 22nd). Let's get straight into it. We have two new color ways in our Native script tee: tan with white script and navy blue with white script. Ladies, we also have a new racer back tanktop in black with our Aloha Served Daily logo on the front, white crown hit on the back. We also have a gray FITTED logo tee with a palaka fill, a white tank top with our Glassy graphic, and brought back our The Big Pineapple graphic tee on black with red, gray and blue. All tees have crown hits on the back. Lastly, two new...

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BLOOD, SWEAT, TEARS x GROW MAN TEE x MUA & HNL (NEW ERA FITTED)

Releasing Saturday, Sept. 15th.Aloha kakou!Quick update for tomorrow's release: Releasing a new flip of our Blood, Sweat & Tears tee with white script print on a black tee, a grown man tee in black with a small FITTED logo hit on the front left chest. The two hats releasing are a white Mua New Era fitted with the colors of the rainbow on the front and green underbill and tonal New Era, crown and crest hits, along with a black HNL fitted with "Honolulu" in gold stitching. Both are New Era fitteds. No snapbacks!See you all tomorrow! Mahalo

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DUNKXCHANGE x FITTED: IN FLIGHT (SHIRT & SNAPBACK)

T-Shirt releasing Saturday, August 25th, Snapback releasing Sunday, August 26th.Aloha kakou!With the annual DunkXchange going down Sunday (August 26th) at Loft In Space, we've teamed up with them to produce an exclusive t-shirt and snapback combo. While the shirt won't be available at the DXC (created by FITTED for FITTED, releasing Saturday, Aug. 25th), the exclusive snapback will be available at the DXC event for VIP and at FITTED for purchase on Sunday, August 26th. The snap features all black upper with white brim, Aloha Served Daily / The Pacific Standard in white stitching on the left side, and DXC in white stitching on the back. Extremely limited, so act FAST! Crooks HI collaborated with Good Wood NYC on the...

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SCRABBLE x KAMEHAMEHA TEAL SNAPBACK x MUA NEW ERA

Releasing Tuesday, August 21st.Aloha kakou!Hope everybody had a great weekend! Back to business as usual. For tomorrow's release, we've brought back something from one of our earliest seasons, our Scrabble tee which we ran back in 2006. All black tee with an all over print of different colored letters and which spell out FITTED and a white crown on the back. Those who've been customers of ours for the past four or five years will definitely recognize this one! We're also releasing a teal Kamehameha New Era snapback with white snap, Kamehameha logo, crest and New Era hit. Lastly, a Mua in jalapeno duck canvas with white, yellow, orange and black Mua and black underbill.

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