Releasing in-store, online, and at select stockists this Saturday, April 4th. Please note that the ʻIliahi Tree Camo Aloha snapback will not be available online.Photos: Chris Fujimori (@cfujifilms)Models: Kelsie Megan (@kelsiemegann)Aloha kākou!Over the next two seasons, we will be shining the spotlight on two of Hawaiʻi’s commodities that have proven to be incredibly important in Hawaiʻi’s socioeconomic growth. One started our trade industry with its almost limitless variety of uses, and one ushered in a new worldwide demand for its beautifully crafted and highly coveted goods.The ʻiliahi (Hawaiian sandalwood or santalum paniculatum) trade started in 1790 and continued through the early 1800’s after China struggled to import sandalwood from India due to a decreasing supply of wood. China’s sandalwood appetite...
Releasing in-store and online this Saturday, May 31st, 2014.[Photo credit: @ryagra]Aloha kākou!It’s been an incredible journey as we shared a piece of our history with you week after week. As we bring this collection to a close, would like to send out a huge mahalo to all of our customers for the continued support throughout the years, since our inception to present day and beyond. You are the ones who made this collection possible, because without you, we would have no legacy. M A H A L O !This Saturday marks the conclusion of our Spring 2014 D2 “Legacy” Collection, with the following releases based off memorable designs from our past. Fasi 59FIFTYWe are bringing back the precursor to our popular...
Releasing in-store and online this Saturday, May 24th, 2014.[Photo credit: @ryagra]Aloha kākou!Our Spring 2014 D2 “Legacy” Collection continues this weekend with the following releases, based off memorable designs from our past. “Pride of the Pacific” Cheehuu SnapbackThe use of geometric shapes played a large role in Polynesian culture and story-telling; so with our “Pride of the Pacific” pattern, we strived to represent the simplistic beauty of the shapes used to retain our past. Utilizing our classic pattern from 2010, we’ve created this unique Cheehuu snapback for our Legacy collection. It features a black cotton/linen base with white embroidery all around, along with a white snap enclosure. The visor is wrapped in our “Pride of the Pacific” pattern in black and white,...
Releasing in-store and online this Saturday, May 17th, 2014.Aloha kākou!Our Spring 2014 D2 “Legacy” Collection continues this weekend with the following releases, based off memorable designs from our past. “Hano Hano” Brigante StrapbackBased off one of our most luxurious pieces, this Brigante strapback proves to be a magnificent tribute to the original "Hano Hano” H Pride that released back in 2008. Fitting as well since "Hano Hano" translates to magnificent, glorious, or honored. For our Legacy collection, we felt the only way to do it right would be to use our Brigante design, showcasing our motto “Aloha Served Daily” which we’ve been living since day one. The entire crown is covered with a beautiful, glossy black polyester jacquard, while the undervisor...
Releasing in-store and online this Saturday, May 10th, 2014.[Photo credit: @ryagra]Aloha kākou!Our Spring 2014 D2 “Legacy” Collection continues this weekend with the following releases, based off memorable designs from our past. “White Wash” Aloha SnapbackReleased in 2008, the original "White Wash” Kamehameha 59FIFTY became a highly popular fan favorite. The production and material were unique, and the concept behind the hat hit home as a direct reference to the vast body of water that surrounds us and all the beautiful beaches we have here in Hawaiʻi. For our Legacy Collection, we created an Aloha snapback that pays homage to the “White Wash” Kamehameha while keeping its own identity. We’re using the same cotton canvas base, but this time we’ve switched it...
