Releasing in-store and online Tuesday, December 17th, 2013.Aloha kākou!In Holiday D1, we took it to the sky as we showcased our ʻio inspiration and our airborne creed “We Donʻt Fly Half Fast.” That unique hawk eye perspective is what we focused on for our theme and carried the message across the entire collection.For Holiday D2, we chose to flip the perspective and show you another view that we idealize. In keeping with our military theme, we switch from Air Force to Navy as we embark on the vast blue sea. As humans, it is a natural instinct to want to explore what's around us. We've discovered new lands, traveled to the moon, identified new stars in the heavens, yet the...
Releasing in-store and online Saturday, December 14th, 2013.Aloha kākou!For this Saturdayʻs release, we wanted to drop a small yet powerful collection of items worthy of a prime release date right in-between the Holiday ʻ13 deliveries. We will be releasing two new hats and a classic tank top done up in new colors for both men and women. "Mua” FittedA bold red 59FIFTY with black to white gradient Mua on the front and a full black visor and black button. A white crest and red crown complete the look. “Portlock” Menʻs and Womenʻs Tank TopOur popular Portlock design in white ink on a black tank-top, with red embroidered crest on the front and crown on the back. Because of the special full-body screen...
Aloha kākou!Just a reminder that we have special holiday hours this season. Mahalo Nui for your continued support and we at FITTED want to wish you all a happy holiday season!
Releasing in-store on Black Friday, November 29, 2013. We will open at midnight and we will close when everything is sold.Black Friday has always been an important day for us. We strive to create an event that you—our ‘ohana—will enjoy coming to and leaving from. For us itʻs not just a sale, but a great experience.Last year we embraced the dark with our ‘Ele‘ele Ambush in the Night collection. This year we wanted to explore the dark a little deeper, through the teachings of our Hawaiian ancestors. While cultures around the world have their own beliefs on the creation of life, ancient Hawaiians used the Kumulipo (creation) chant to tell their story. They believed that the creation of life happened...
Releasing Saturday, Sept. 14, in-store and online.Aloha kākou!This Saturday we bring to you another water resistant rip-stop nylon, but in a 5-panel in our sold out floral Aloha Lihau print from the summer D1 snapback. This 5-panel features a white strap and red clip, with our Pacific Standard tag, and a detailed embroidered hula girl on the front.
