Releasing Tuesday, April 17Aloha kakou!Got some new tanktops for tomorrow's release: three different colors to choose from. Red with black stroke, orange with white and black with grey. We're also releasing a black box logo with yellow, all with crown hits on the back. Lastly, a grey Kamehameha with tonal Kamehameha logo, New Era, crown and crest hits.
Releasing Saturday, April 14thAloha kakou!Saturday's release sees another brand new graphic tee: Honolulu Blues printed on an all white tee. You could interpret this in many ways: The blues from extremely high gas prices, traffic and overfishing. On the other hands, you could refer to the vibrant hues of blues that surround our little paradise, or the music our soulful local musicians belt out. Coinciding with this release is a black Mua New Era with gray Mua logo.
Available in-stores and online nowReshipment of our Manoa Mist crewnecks which sold out quickly the first time around. Hurry down and grab yours, even if that means you have to leave class.
Releasing Tuesday, Apr. 10thAloha kakou!Tuesday release update: New graphic tee, titled Spear To a Gunfight. This tee's inspiration is influenced by both the idiom, "Bring a knife to a gunfight", however, in typical FITTED fashion, we've flipped with our own little twist to make it relevant to our culture and what we represent. As a whole, the saying is defined as "being ill prepared." In relevance to our history, we were severely unprepared for what lay ahead during the beginning of the acquisition of Hawai'i. We had no idea that Hawai'i would become what it has become. A humble way of reminding all of us we never know what lays ahead.