UPDATES — NEW ERA RSS



1UP x 'H' PRIDE NEW ERA FITTED

Available tomorrow in-store and online.Aloha kākou!Releasing tomorrow, an ode to the days when video games were good and rocking quarters in the ear was cool. This time a classic of our own, the FITTED logo tee, gets a retro arcade treatment on a black tee. Introducing the “1-Up,” a tribute to the timeless recreation of blasting weird insect/alien hybrid enemies into deep space oblivion. Printed on black, the 8-bit game's pixelated aliens spell out FITTED with 116 on the top right and 1UP on the top left. Back features a white crown hit. Along with the tee is a royal blue 'H' Pride with white stitching, New Era, crown and crest hits.

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SPRING 2013 D. 1

Available today at 11 AM. Please note that all t-shirts will be released in-store only; all caps will be available in-store and online. Photos by Aaron YoshinoThe Pacific Standard tee, Pacific Standard 116 Gold BeanieAloha kākou!We're unveiling and releasing our Spring D. 1 pack today. For our mainland residents, you can either purchase online (caps, beanies only), phone order or purchase from any of our wholesale accounts listed here. Again, please note that all t-shirts will be released in-store only; all caps will be available in-store and online. On to the product... (descriptions are under their respective photos).Pacific Standard strapbackGray Pacific Standard beanie and Pohai teePohai teePohai white longsleeve and Pohai snapbackPohai white longsleeve back, Pohai snapbackAloha Means Hello tanktop...

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ʻAINA SNAPBACK x ALOHA MAROON FITTED

Releasing Wed., Feb. 20th.Aloha kākou!Hope you all had a great day off for Presidentʻs Day yesterday. Back to our regularly scheduled program: Tomorrow, weʻre releasing a brand new ʻAina snapback: all black cap with green leafs stitched on the brim, a black rope that runs along the front of the cap and white Hawaii stitching and eyelets. Green underbrim and button, white snap. Also releasing: a maroon Aloha New Era fitted with white stitching, white FITTED crest on the back and green underbrim.

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FITTED x POW WOW HAWAII 2013

Aloha kākou!The fourth annual assembly of like-minded contemporary artists known as Pow Wow Hawaiʻi is upon us, and weʻve teamed up with them to collaborate on a special project that features a custom fitted snapback, two t-shirts and a tank top. Letʻs break it down real quick: Weʻre releasing a custom island camo snapback with pink Aloha scrip, black brim and pink underbrim with Pow Wow Hawaiʻi stitched on the back in pink. Weʻll also be releasing a white Aloha tee with the same island camo fill as seen on the hat, FITTED crown and Pow Wow Hawaiʻi on the back, a black tank top with pink Aloha and island camo fill (not pictured), and a white Pow Wow Hawaiʻi...

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