Releasing exclusively in-store and online this Saturday, August 17, at 11am HST. Aloha kākou! We’re releasing a Murakami-inspired Mua set and a pair of Mānoa Mist tops this Saturday under our FITSTRIKE program. The Mua snapback, A-Frame snapback, and keiki snapback all feature a chrome base with kelly green undervisor and white snap closure. The front logo spotlights the iconic color combo of the OG UH Rainbows logo, with blue, green, yellow, and red bands next to white. The side logo is stitched in white and the back logo is stitched in green, while the A-Frame snapback also adds a white rope across the front panels. The Mānoa Mist tee and Dri-Fit long-sleeve hoodie both feature the vintage-inspired design printed...
Releasing exclusively in-store and online this Tuesday, August 13, at 11am HST.
Aloha kākou!
We have a new Kamehameha snapback and Save Vanessa tee releasing this Tuesday under our FITSTRIKE program. The Kamehameha snapback features a gray crown with black visor and top button, along with white eyelets, kelly green undervisor, and white snap closure. The front and side logos are stitched in orange while the back logo is stitched in orange and white. The Kamehameha pairs perfectly with our black Save Vanessa tee, which features the beautiful, native Kamehameha butterfly, also known as Vanessa Tameamea, resting on a clean serif font.
Releasing exclusively in-store and online this Saturday, August 10, at 11am HST. Aloha kākou! Saturday’s FITSTRIKE release consists of a matching pair of Mua snapbacks and a brand new tee called Jockey Move. Both the Mua snapback and keiki Mua snapback feature a walnut crown with black visor, black top button, light orange eyelets, and white snap closure. The front logo is stitched in light orange, white, and pink, while the side logo is light orange and the back crest is white and pink. The new Jockey Move tee puts a clever spin on a few lines from the classic island jam “Jockey Move” by Hoʻaikāne. We visualized a few of the lyrics into a vintage sports tee for a...
Releasing exclusively in-store and online this Tuesday, August 6, at 11am HST.
Aloha kākou!
This Tuesday, we’re releasing a new Mua snapback and Chokefun tee under our FITSTRIKE program. The Mua snapback features a black crown and visor, along with beetroot undervisor, white top button, white eyelets, and white snap closure. The front logo is stitched in white, shades of teal and shades of pink, while the side logo is stitched in white and the back logo is stitched in black and pink. The Chokefun tee features white and dark gray print on a black tee.
Releasing exclusively in-store and online this Saturday, August 3, at 11am HST. Aloha kākou! With tomorrow's release we take some time to admire the great outdoors. More specifically we take a look at one of two species of butterfly native to Hawaii. That butterfly is the Vanessa Tameamea, or mostly known as the Kamehameha Butterfly, named after the royal house of Kamehameha. While diving deeper, the Hawaiian name for the Kamehameha Butterfly is pulelehua which while breaking down the inoa, pulelo "to float, wave, or rise" and lehua meaning "reddish" or "rainbow colored." Although the Kamehameha Butterfly can be found on majority of the Hawaiian Islands, decrease of sightings have been noticed due to decline of native forest habitat, necessary indigenous...
