Releasing Saturday, May 21stAloha kakou!This Saturday we're releasing a t-shirt / cap combo dubbed Kona Street Hooligans. With the t-shirt, we've collaborated with our good friends over at V-Lounge. Why Kona Street Hooligans? Well, contrary to popular belief that we're all delinquent, derelict hooligans, we're simply not that. We're just young business-minded nonconformist individuals focused on enlightening others as well as ourselves. So in a way, it's a way to poke fun at such expressions. Oh yeah, new Mua: all black with different gradients of green with orange and white on the Mua logo, orange underbrim and white top button.
Releasing Saturday, April 2ndAloha kakou!For those who may have missed this the first time around, here's round two of our FITTED x Eight Four Skate Co. x Vans pack with updated items. The size run on the Vans are a bit more limited than the last. Also releasing with this revamped pack is an all black Kala hat (pictured above), a yellow logo tee with the kala print on the inside and a blue kala tanktop, along with the white version we released previously.
Releasing this Friday, January 28th. T-Shirts will be available in-stores and online at FITTED and at Eighty Four's Pearlridge location. The wheels will be available exclusively at Eighty Four Skate (Pearlridge, Kalihi & Ala Moana)You may have witnessed a specific triangle trilock pattern in many of our designs and wondered what it represents. It's history runs deep in Polynesian culture. The actual trlock pattern symbolized shark's teeth as many Hawaiians revered sharks as their 'aumakua, or family deities, whom assume the shape of a shark. In a more modern twist, we use the symbol as unity and strength. We've teamed up with 84 Skate to create a graphic t-shirt and custom Spitfire wheel that utilizes this iconic logo in support...
Releasing tomorrow, Dec. 23rd (online & in-stores)Hawaiian Sun: Simply put, the name represents par excellence that is tantamount to a pack of Lunchables to a first grader. Hawaiian Sun evokes vivid memories of any local keiki’s childhood, wrapped neatly in tin foil and left to cool in the freezer overnight; all set for the following day’s home lunch or field trip, so when it was time for lunch, the juice would be nice & slushy. The average local family buys at least 3 – 4 cases of the infamous fruit juices and are not only limited to the keiki; every trip to the beach, tailgate party, or lu’au will have Hawaiian Sun on ice, ready to go. Add to the...
