Available in-stores and online now!Aloha kakou!New release available now: FITTED logo tee in black with white logo and white crown hit on the back, along with a new Slaps Wind fitted New Era with black body and Kanaka Maoli (True / Original People) flag, which is allegedly the original flag of the Kingdom of Hawaiʻi, for the Original People of the islands. This flag is a stark contrast compared to the modern Hawaiian flag, which symbolizes the English colonialism of our islands.
Available in-stores and online nowBUY ALOHA DECO TEE NOWAloha kakou!New release for today: Aloha Deco printed on a red 100% cotton ring spun tee, which equates to a slimmer fit which reads Aloha Served Daily in varying white size block letters with our trilocks and 1438. White crown hit on the back. Also on deck for release is a red Kamehameha New Era fitted with grey brim and top button, white Kamehameha logo, New Era, crown and crest hits.
Releasing Monday, June 11th: Kamehameha DayPhotos by: Pai'ea ProjectsAloha kakou!Mahalo to all who came down and grabbed a Thief's Theme pack! Monday marks Kamehameha Day, and we have something special lined up for the exalted King Kamehameha: Revisiting our The Pacific Standard tee in an olive drab colorway (the triangle represents the entire Pacific coast, / triangle, with the crown represents Hawaii on the map), along with a red / black Kamehameha snapback. Big up our boy @zekelau!
Releasing Saturday, June 9th. Please note, the tank tops will be an online exclusive only!Photos by: Pai'ea ProjectsAloha kakou!New release for this Saturday. First up: our Thief's Theme pack, comprised of a white tank top and black tee. The graphic consists of the words Hawaii's Not For Sale in block letters, with a Bird of Paradise fill. Both tank and tee have crowns on the back per normal. Since our company's humble beginnings, we have remained firm in our stance on the exploitation of Hawaiʻi's culture and resources. It pains us to even think about the fact that one can just head down to their local hardware store, "buy" Hawaiʻi in bulk, and reinterpret it without a lick of knowledge....
Available in-stores and online nowAloha kakou!Quick update for June 6th: Now sitting on the shelves of our online shop and physical shop are two new MLBs. Philadelphia Phillies in gray with black logo, and Boston Red Sox, navy blue with blue / white Boston logo; both fitted New Eras. Up next, is our ode to one of the greatest braggadocious artists to ever bless the mic: King Yellowman. The tee, dubbed (no pun intended) Operation Eradication, is printed on black and reads Them a Mad Over We. Year after year now, we've been releasing product twice a week, eight times a month, 96 times a year and we're blessed and humbled to have customers who show their loyal support to...
