Releasing in-store and online this Tuesday, February 24th.Aloha kākou!This Tuesday's release consists of a FITSTRIKE Native Snapback and a new tee dubbed Life's a Beach. The Native Snapback features a scarlet crown and tonal New Era logo with a black visor and top button. The front logo and back snap enclosure are done in white while the back crest and eyelets are stitched in black. The new Life's a Beach design is a play on the magnum opus single "Life's a Bitch" featured on arguably the greatest hip hop album ever penned. Nasir Jones' "Illmatic" is a crease in time that vividly spoke of street tales and continues to be the blueprint for many of your favorite rappers' careers. As...
Releasing in-store and online this Tuesday, January 6th.Aloha kākou!Tomorrow we will be releasing a new FITSTRIKE snapback along with a brand new design spanning a tee and tank top. The Native snapback features a duck moss crown with black embroidery all around. The visor is black while the undervisor is cardinal red. It also features a black snap enclosure and scarlet red top button. Our new Vibes design is a melodic mix of typography and flowing shapes. Featuring a large shaka on the front with the words “Vibes” and “Fitted Hawaii” drawn within on a black tee and yellow tank top. The back features our small crown logo.
Releasing in-store, online, and at select stockists this Tuesday, December 16th, 2014.Aloha kākou!We present to you the seventh release from our Fall 2014 Delivery One Collection, entitled “We Forward In This Generation.” Based on Bob Marley’s inspiring lyrics, we interpret the meaning as “adaptation through change.” Through special textiles and new designs, as well as a few classics from our archive, we strive to showcase Hawaiʻi’s ability to assimilate and move forward through the multitude of changes within its existence. May we move forward in this generation, and may we move forward in each generation to come. HIProfile Floral SnapbackFeaturing cracked leather covering the entire hat, along with our HIProfile Floral pattern etched into the leather, creating a unique depth and...
Releasing this Tuesday, December 9th. The Mua snapback will be online only, while the Native 59FIFTY and WTCF tank top will be in-store only.Aloha kākou!We have two new FITSTRIKE hats releasing tomorrow, along with a new Who The Crown Fits tank top. The online only Mua features a blue crown and black visor, with green undervisor and white back snap enclosure. The front Mua logo features a gradient containing shades of orange. It also features a tonal side New Era logo, orange back crest, and white top button. The FITSTRIKE Mua will only be available online. The Native 59FIFTY features black mesh on the side and back panels, with woodland camo on the front two panels and visor. A pop...
Releasing this Tuesday, December 2nd. See below for release information.Aloha kākou!Tomorrow we have a grip of FITSTRIKE products releasing, so we've decided to split them up. Some will be in-store only, and a few will be online only. Please make note of where each product will be releasing. For each FITSTRIKE release, only 50 pieces were produced. FITSTRIKE Mua 59FIFTYFeatures a full denim crown and topvisor, along with white top button, side New Era logo, and back crest. Also features a classic green undervisor and brown/yellow/red front embroidery. (IN-STORE ONLY) FITSTRIKE Slaps Wind SnapbackFeatures a black leather crown and topvisor, with black undervisor and white eyelets. The front embroidery features gold, black, white, and red, while the side New Era logo is...