UPDATES — Aloha RSS



SAT RELEASE: HOLIDAY 2012 D. 2

Available in-store only, excluding the Brigante strapback and Mua orange / trilock camo snapback. Releasing Saturday, Dec. 15th.Aloha kakou!Our Holiday delivery two has shipped out to all of our wholesale accounts. Our mainland ʻohana should be able to start purchasing from any of our select authorized stockists. In this release, we're offering a new orange and trilock camouflage Mua snapback, Brigante strapback (maroon with brown leather strap), Kamehameha New Era fitted (black) with our Thief's Theme pattern printed on the underbrim, a Thief's Theme black crewneck, a maroon Aloha Means Hello & Goodbye long sleeve, black Reign or Shine tee, olive drab FITTED logo tee with trilock camo fill, a Native tanktop in white with trilock camo fill and a...

Continue reading



FITTED'S FOR THE KEIKI RELEASE

Releasing today at 11 AM. Tees and hats available in-store, we'll only have the snapbacks available online.Aloha kākou!New release today: This one is strictly for the keiki! There are four different tees in this drop: Aloha Served Daily in gray, (sizes 2T - Youth Large), Home Grown Keiki in yellow (2T - 4T), Dreamer in red (2T - 4T) and Duck Tales in blue (2T - 4T); along with a navy blue Kamehameha snapback for youth and a red Aloha snapback also for youth. Big shout out to the keiki who participated in this shoot: Banks Boogie, Hailey, Zyah, Nyjah and Koda! FITTED is for the KEIKI!

Continue reading



SAT RELEASE: HOLIDAY 2012 D. 1

Available in-store only, excluding the Pacifica strapback and Cheehuu New Era fitted. Releasing Saturday, Dec. 1st.Aloha kakou!Our Holiday delivery one has shipped out to all of our wholesale accounts. Our mainland ʻohana should be able to start purchasing from any of our select authorized stockists. In this release, we're offering a new Islanders raglan tee, a khaki Cheehuu New Era fitted, Aeron tee, Aloha New Era snapback, Ashy to Classy tee (navy blue), ASD logo longsleeve, Locally owned tee (red), Hukilau (black) crewneck, Pacifica (gray) pullover and Pacifica strapback.Islanders raglan x Cheehuu khaki New EraAeron tee x Aloha snapbackAshy to Classy tee x Aloha snapbackASD Logo longsleeve x Aloha snapbackLocally Owned tee x Aloha snapbackLocally Owned tee x Aloha snapbackHukilau...

Continue reading




ALOHA STRAPBACK NEW ERA x ASD BLOCKS

Available tomorrow, June 23rd.Photos by Pai'ea ProjectsAloha kakou!We're very proud to introduce our first strapback New Era to the World. Our new Aloha strapback features a grey melton wool upper with white Aloha embroidery and a red brim with a brown leather strap, this hat is extra slick. White embroidery on the FITTED crest and tonal New Era logo. We're also releasing a matching grey ASD Blocks tee with Aloha Served Daily in white and tonal block letters, white crown hit on the back. In light of National Go Skateboarding Day yesterday, we'd like to take some time out and give a big shout out to FITTED Team Rider Nate Nahina, who took home first place at the APB contest...

Continue reading