Releasing in-store only this Tuesday, July 22nd.Aloha kākou!Tomorrow we will be releasing a very limited amount of Who The Crown Fits tees at the shop, in a clean white on black colorway. Featuring our standard logo large across the front with a small crown on the back. An all-around staple for any collection.
Releasing in-store, online, and at select stockists this Saturday, July 19th, 2014.Aloha kākou!We proudly present to you the final release of our Summer 2014 “Perception” Delivery 1 collection. With three new patterns (Maiʻa, Vanquish, and Kālā Pepa) as our foundation, we explore the perception of Hawaii from the outside looking in as well as the inside looking out.We'd like to send out a big MAHALO to everyone that supported our Summer 2014 Delivery 1 Collection, wether it be from our brick and mortar shop, our online shop, or one of our many great stockists. We will see you all soon for our Summer 2014 Delivery 2 Collection!MAIʻAA bright floral pattern that embodies the look of the classic aloha shirts found...
Releasing in-store and online this Tuesday, July 15th.Aloha kākou!We will be releasing another hat from our FITSTRIKE program in the form of a Slaps Wind 59FIFTY. This clean colorway consists of a black crown with a kelly green undervisor and top button. The front flag features black, white, and gold raised embroidery. The side New Era logo and back crest are stitched in gold. Only 50 pieces of this Slaps Wind 59FIFTY were produced.
Releasing in-store, online, and at select stockists this Saturday, July 12th, 2014.Aloha kākou!We present to you the fifth release of our Summer 2014 “Perception” Delivery 1 collection. With three new patterns (Maiʻa, Vanquish, and Kālā Pepa) as our foundation, we explore the perception of Hawaii from the outside looking in as well as the inside looking out.MAIʻAA bright floral pattern that embodies the look of the classic aloha shirts found at Dukeʻs Lane, the popular open market spot where tourists would go to find loud and cheap aloha shirts. It acts as a representation of the outside perception of Hawaii in the mid 1900’s, being a bright and colorful tourist attraction.KĀLĀ PEPAA collage of early Hawaiian bank notes that used...
Releasing in-store and online this Tuesday, July 8th.Aloha kākou!As part of our FITSTRIKE program, tomorrow we will be releasing two brand new Mua 59FIFTYs. The first Mua features an all black base with white embroidery around the left side and back. The front Mua logo contains a warm gradient from red to white. The second Mua has a scarlet crown with a visor dipped in woodland camo. The front Mua, side New Era, back crest, and top button are all contrasted in white. Both of these hats are limited to 50 pieces each.
