Releasing this Saturday, May 30th.Aloha. We're proud to announce that the release of our long-awaited project with Kekoa Cazimero finally has a release date on the horizon. Here's a short bio for those unversed in Koa's history: Born and raised on the East side of O'ahu (Waimānalo to be specific), Koa graduated from Kaiser High School as valedictorian in 2007 and since the start of his surfing career, has won 5 state titles. Many of Cazimero's (he also bears relations to The Brothers Cazimero) first waves were caught at Cockroach Bay (Baby Makapu'u); these days however, you can catch Koa at either of his two favorite breaks: Sandy's or [Ala Moana] Bowls. Dubbed the "Ambassador of Aloha" (via ESPN), Kekoa...
Out today.Knowledge 101: The Sun accounts for nearly 99% of our solar system's mass, and although nearly 93,000,000 miles away from Earth, produces Light which travels this exact distance at approximately 8 minutes and 9 seconds. The mass energy produced from the Sun (sunlight) is what accounts for almost all life supported on Earth. Case in point: plant life is supported through photosynthesis. Besides supporting life on Earth and giving light to the nine other planets in our solar system, the Sun produces Vitamin D which is great for your skin (in lesser amounts, obviously) and yields some intoxicating, jaw-dropping sunrises and sunsets. The relevancy to this new pack? Shadows.Our Sun casts "human visible shadows when its apparent magnitude is...
Releasing this Saturday, May 23rd. This recently developed pack is dubbed Ho'olako, which bluntly means to "supply." As you all know, our nucleus of our operation is to versify history into an academic program, maintaining cultural awareness and traditions while at the same time breathing a more youthful direction to create a marketable mass appeal. We strive to make quality product that is timeless, but at the end of the day, the most important thing to us is that you all learn something from these pieces; whether that's learning through the artwork or detailed write ups. It's akin to a cypher, which really means an encompassing 360 degree circle that comes back full. To break it down metaphorically: we, as...
Aloha. This Saturday (April 25th) we'll be releasing 2 crewneck sweaters along with a crazy custom UH fitted. With the way the atmosphere has been acting, a slight winter weather pattern seems to still be upon us, with winds kicking up some heavy gusts. These should hold you down. Pictured below are our white and black crewneck sweaters with clear-gel trilocks on the front, and a crown in clear-gel on the back. The UH (pictured above) features gray on the front 2 paneling, black on the back four with a teal bill and top button and white eyelets. The UH hats are limited to 30 pieces. Also, please note the white crewnecks are limited in sizes, so please respond accordingly.Sidebar:...
Aloha.Pull up a chair & have a seat. Pay close attention. Class is in session. Let’s briefly discuss the Hawaiian Renaissance (also known as the Hawaiian Cultural Renaissance) which was an reawakening or revival, if you will, of our contrasting Hawaiian cultural character and distinctiveness during the early ‘70s. Contemporary Hawaiian music artists such as Gabby “Pops” Pahinui (of Sons Of Hawaii fame) helped play an integral role in this cultural movement / resurgence. With this renaissance, there was a reasserted curiosity and interest in pidgin, Hawaiian language, Hula, Hawaiian studies & traditional Hawaiian arts. Before this enlightening cultural rejuvenation, there was the Merrie Monarch Festival (which they still run to this day) established by George Na’ope. The Merrie Monarch...
